Marketing QuestionnaireName* First Last Email* Company Name*Your Role(s) at the Company*BrandingOur current brand is serving us wellHow do you feel about this statement?Strongly DisagreeDisagreeNeutralAgreeStrongly AgreeWhat is your current tagline?How would you describe your "Brand Promise"*What value or experience can your customers expect to receive every single time they interact with you?Describe Your Ideal CustomerSkip irrelevant questionsAge*Check all that apply Kids (via Parents) Teens 21 - 30 31 - 50 51 - 70 71 - 120GenderMaleFemaleHousehold IncomeCheck all that apply $20k - $50k $51k - $80k $81k - $120k $121k - $200k $201k and UpUsing words or phrases, describe things and activities your Ideal customer likes*Things that fit your customer's personality, and lifestyle. Examples: horses, vacations, sports cars, reading, writing, volunteering, flowers, gaming, thrillers, drama etc. DifferentiationWhat problem(s) do you solve for your ideal customers?*(what problems do your products or services solve?)What distinguishes your business from others in the same field?*Marketing HistoryFor these 6 broad types of Marketing; rate how positive the experience was.N/AStrongly DisagreeDisagreeNeutralAgreeStrongly AgreeAdvertising (print or online)Educational (presentations, interviews, articles, webinars)Direct (Mail, Email, Live Chat, Other)Cause Marketing (Linking products/services to a cause)Word of Mouth (Referrals, Affiliates etc)NetworkingDo you have strategic relationships with other businesses?*Name of BusinessType of BusinessNotes How do you prefer to receive sales leads?*Strongly DisagreeDisagreeNeutralAgreeStrongly AgreePhoneEmailTextLive ChatOtherGoalsDo you have a current strategic plan in place?*YesNoWould you like 3 complimentary strategic planning sessions to create your plan?*YesNoDescribe your sales goals for the next 12 monthsCommentsThis field is for validation purposes and should be left unchanged.