Creative Technologies asked me to create a logo and bumper sticker to advertise their printing (which as 15 cents at the time). They liked the idea of a tie-dye look and I had to figure out how I would accomplish that look with vector software. I chose Hobo for the heavy font because with so many colors I wanted to make sure it was legible and the smaller font is “Poor Richard” a serif font I have always loved because of the really low “x-height” which makes it distinctive. “X-height” is the height of the lowercase lettters.
